Your best SA just got promoted to manager. Now what?

Your best SA just got promoted to manager. Now what?

The skills that make a great SA make a poor manager. And the 30-60-90 tells you nothing.

High-performing SAs are optimized for personal results. They own deals. They trust their own instincts. They measure success by what they personally closed. Those are exactly the wrong instincts for management. An effective manager measures success by what the team produced without them. They build systems, develop capability, and create conditions for others to win.

The standard management interview cannot surface this distinction. Behavioral questions get rehearsed answers. References get managed. And the 30-60-90 day plan -- the default closer in every management interview -- is the most gamed document in hiring. Every candidate presents the same three phases: listen and learn, identify quick wins, drive long-term change. It is a template, not a diagnosis. It tells you whether the candidate can use Google, not whether they can lead an organization.

TAF-Manager replaces the hypothetical 30-60-90 with something the candidate cannot fake. After completing discovery interviews with each panel member, the candidate presents their actual diagnosis of the current organization and a specific commitment to what they would change in the first 90 days -- based on what they observed in the room, not what they prepared in advance. A candidate who presents generic observations about building trust with sales has told you exactly where they operate. A candidate who identifies a specific gap in your deal review process and commits to a measurable change has shown you what they are capable of. You cannot prepare your way to that level of specificity. You either see it or you do not.

What is inside

  • Complete 5-stage hiring process guide with timing and ownership
  • Recruiter alignment brief covering knockout criteria and process expectations
  • Behavioral screen question bank mapped to all four management dimensions
  • Framework Artifact submission brief for candidates
  • Challenge Presentation brief and evaluation criteria replacing the standard 30-60-90
  • Panel member guides for each role on the hiring committee
  • Panel debrief tool with dimension scoring and level crosswalk
  • HM enablement guide with Player-Coach Trap screen and red flag signals
  • Reference check guide with dimension-mapped questions
  • Manager Job Leveling crosswalk for level determination at offer
  • Built for the leader who is done making management decisions on instinct

    Built for VP of Presales, CROs, and hiring executives at high-growth SaaS companies who are making their first or next manager hire. Especially useful for teams that have promoted the wrong person before, are hiring externally for a management role for the first time, or need a process that holds up to board-level scrutiny. If you have ever made a management offer and regretted it within 90 days, TAF-Manager gives you the process to not make that mistake again.

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